This 20' x 30' custom modular trade show exhibit commands the attention of attendees with its grand presence and smart design. A fabric graphic tower stands proudly in the center of the space displaying branded messaging boldly across the trade show floor. A truss structure equipped with track lighting surrounds the central fabric structure, creating a stage-like atmosphere. Finally, a long counter serves as an attendee orientation space, as well as an area for product display consultation and inquiry.